Specialists: Brenton Lawrence
Committed to fun times, doing good, great beer, and supporting locals, Nowhereman Brewing Co in West Leederville, Western Australia, produces and showcases some of Australia’s best alcoholic beverages.
We spoke to Reece Wheadon, Founder and Managing Director of Nowhereman Brewing Co, who shared his personal insights into what it takes to brew a successful business.
Founded in 2017, Nowhereman Brewing Co has become synonymous for producing some of Australia’s most exciting and consistently impressive alcoholic beverages.
Set within a little pocket of West Leederville, Nowhereman Brewing Co, is a destination out of sight, but not out of reach.
The brewery features a 160-person brew pub, with a full kitchen and bar set up, operating Wednesday through to Sunday which has become increasingly popular among the local community – offering a core range of beers including, an easy drinking lager, a session ale, an XPA and a pale ale – plus specialist and limited-edition beverages.
“We have been trading consistently for the past five years, and I’m pleased to say we’ve even come out pretty strongly from the pandemic,” said Reece.
When asked about Nowhereman Brewing Co’s point of difference, Reece was quick to point out their tag line – ‘doing great things and making good beer.’
“Our local ethos resonates through everything we do. From supporting local charities, local events, local clubs to helping build our community, we really want to bring the locals along for the journey and give back to this region that’s given us so much,” said Reece.
“Through our community work, we have won Best Community Initiative at the Australia Independent Brewing Awards two years in a row due to our fundraising efforts. We’ve raised a substantial amount of money for charities that we focused heavily on in 2020, supporting breweries on the east coast and their hospitality staff through partnering with fundraisers.
“We also did plenty of fundraising for bushfire charities at the start of 2020 before the pandemic hit, from the start till about a month and half later which went well. We also did another fundraiser for LGBTQ+ charities, as well as several homeless charities which we support in our endeavors.
“We work very hard on that, and it means a lot for us to work hard for our community and to be connected to them, with that being our primary point of difference.
“We are also different as we are not just some incorporations, we are small, we are independent, but we are driven to assist others around us. Our fundraising has now almost split off into its own charitable arm, we are currently in a rebuild now as we are about to launch next year and let it come into its own.”
When asked about how the Nowhereman Brewing Co has grown to be so successful since being founded, Reece credits the support of his dedicated staff, customers, local community, and partners, including Nexia Australia.
“Nexia has been with us since before we even launched the business. The trawled through our numbers and did a lot of forecasting for the business – basically they gave me the reality check in the business’s early days.
“They’ve also been an outstanding sounding board. As we’ve experienced significant growth, it’s been really nice to have such a well-resourced firm to rely on. Only a phone call away, they always have someone in the office who can deal with any issues and questions I may have.
“Nexia been very dedicated to our growth journey. It always feels like there’s a level encouragement from the Nexia team.”
To find out more about Nowhereman Brewing Co visit https://www.nowhereman.com.au/.